M&A Deal Summary

Juggernaut Capital Partners and Fiume Capital Acquire Thrill One Sports & Entertainment

On July 19, 2022, private equity firms Juggernaut Capital Partners and Fiume Capital acquired media company Thrill One Sports & Entertainment from Raine

Acquisition Highlights
  • This is Juggernaut Capital Partners’ 1st and Fiume Capital’s 1st transaction in the Media sector.
  • This is Juggernaut Capital Partners’ 28th and Fiume Capital’s 1st transaction in the United States.
  • This is Juggernaut Capital Partners’ 6th and Fiume Capital’s 1st transaction in California.

M&A Deal Summary

Date 2022-07-19
Target Thrill One Sports & Entertainment
Sector Media
Buyer(s) Juggernaut Capital Partners
Fiume Capital
Sellers(s) Raine
Deal Type Secondary Buyout
Advisor(s) Sidley (Legal)

Target

Thrill One Sports & Entertainment

Costa Mesa, California, United States
Thrill One Sports & Entertainment is a content company that lives at the nexus of sports, entertainment, and lifestyle, combining the resources of Nitro Circus, Street League Skateboarding (SLS), Nitro Rallycross (NRX), and Thrill One Media. The company is dedicated to creating mind-blowing action sports events and original content, fueled by the most daring athletes, talent, and brands in thrill-based entertainment. Thrill One Sports & Entertainment was formed in 2020 and is based in Costa Mesa, California.

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Buyer(S) 2

Buyer

Juggernaut Capital Partners

Washington, District of Columbia, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2009
PE ASSETS 1.0B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Juggernaut Capital Partners (JCP) is a private equity firm that targets middle market consumer products and business services companies throughout the US. The Firm seeks majority and minority stakes where it can commit $10 to $50 million of equity capital. JCP will consider a variety of transaction types, including buyouts, restructurings, and recapitalizations. Juggernaut Capital Partners was formed in 2009 and is based in Washington DC.


DEAL STATS #
Overall 29 of 32
Sector: Media M&A 1 of 2
Type: Secondary Buyout M&A Deals 4 of 4
State: California M&A 6 of 6
Country: United States M&A 28 of 31
Year: 2022 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-02-18 Mitchell & Ness

Irvine, California, United States

Mitchell & Ness is a global platform in nostalgia headwear and apparel with longstanding licensing agreements across multiple professional sports leagues including the NBA, NHL, MLB and NFL. Mitchell & Ness is a strong lifestyle brand that is well known for its authentic headwear and apparel craftsmanship. Mitchell & Ness was founded in 1904 and is based in Irvine, California.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-05-08 PLEZi Nutrition

Washington, District of Columbia, United States

PLEZi Nutrition, a public benefit company, is a new kids’ brand created to bring higher standards to how we make and market food and beverages for our kids. PLEZi Nutrition's first product is a kids’ drink called PLEZi with no added sugar and 75% less sugar than average leading 100% fruit juices. PLEZi also contains fiber and nutrients to support kids’ growing bodies. PLEZi Nutrition is based in Washington, District of Columbia.

Buy -
DESCRIPTION

Fiume Capital is a private equity firm focused on consumer-facing companies in the technology, media, and entertainment sectors. The Firm seeks long-term partnerships with companies exhibiting growth potential. Fiume Capital is based in Las Vegas, Nevada.


DEAL STATS #
Overall 1 of 1
Sector: Media M&A 1 of 1
Type: Secondary Buyout M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2022 M&A 1 of 1

Seller(S) 1

SELLER

Raine

New York, New York, United States

Investor Investor Investor Investor Investor


Category Merchant Bank
Founded 2009
PE ASSETS 2.5B USD
Size Large
Type Sector Agnostic
DESCRIPTION

The Raine Group is a global merchant bank focused on advising and investing in businesses operating in the digital, media & entertainment and sports & lifestyle sectors. Raine's investment arm looks to invest $5 to $80 million per transaction. The Raine Group was formed in 2009 and is based in New York City.


DEAL STATS #
Overall 8 of 8
Sector: Media M&A 2 of 2
Type: Secondary Buyout M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 7 of 7
Year: 2022 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-16 Olo

New York, New York, United States

Olo provides a mobile, tablet, and PC based platform that gives consumers a faster, more accurate customer experience for ordering takeout, enabling diners to “Skip the Line” by ordering and paying via website or branded apps prior to arriving at a restaurant or eating venue. Olo was founded in 2005 and is based in New York, New York.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-04-05 Code Advisors

San Francisco, California, United States

Code Advisors is an independent merchant bank specializing in M&A and capital raising for technology and media companies. It manages assets from equity earned from advisory services, direct investing in select early-stage companies, and LP investing in venture funds. Notable Code Advisors clients include Twitter, Spotify, Vox and Warner Bros Discovery. Code Advisors is based in San Francisco, California.

Buy -