M&A Deal Summary

Facebook Acquires Kustomer

On November 30, 2020, Facebook acquired internet software and services company Kustomer for 1.0B USD

Acquisition Highlights
  • This is Facebook’s 42nd transaction in the Internet Software and Services sector.
  • This is Facebook’s 4th largest (disclosed) transaction.
  • This is Facebook’s 59th transaction in the United States.
  • This is Facebook’s 8th transaction in New York.

M&A Deal Summary
Date 2020-11-30
Target Kustomer
Sector Internet Software and Services
Buyer(s) Facebook
Deal Type Add-on Acquisition
Deal Value 1.0B USD

Target

Kustomer

New York, New York, United States
Kustomer, Inc. is a customer service CRM platform helping contact centers and businesses reimagine service and support in today’s customer-first world. Kustomer enables personalized, efficient, and effortless customer and agent experiences by delivering unprecedented views of a customer's history, facilitating continuous omnichannel conversations, and using intelligence to automate repetitive tasks and surface knowledge. Kustomer was formed in 2015 and is based in New York, New York.

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Buyer(S) 1

Buyer

Facebook

Menlo Park, California, United States
Category Company
Founded 2004
Sector Internet Software and Services
Employees69,329
Revenue 134.9B USD (2023)
DESCRIPTION
Entrance to Facebook's corporate headquarters in Menlo Park, California.
Entrance to Facebook's corporate headquarters in Menlo Park, California.

Facebook is a social utility company that helps people communicate more efficiently with their friends, family, and coworkers. Facebook develops technologies that facilitate the sharing of information through the social graph, the digital mapping of people's real-world social connections. Facebook was founded in 2004 and is based in Menlo Park, California.

DEAL STATS #
Overall 79 of 85
Sector (Internet Software and Services) 42 of 42
Type (Add-on Acquisition) 76 of 82
State (New York) 8 of 9
Country (United States) 59 of 63
Year (2020) 5 of 5
Size (of disclosed) 4 of 13
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-06-22 Ready At Dawn Studios

Irvine, California, United States

Ready At Dawn is a game development studio with a single mission: making fun games a lot of people want to play. The company is in the pre-production phase of an exciting new AAA third-person action console title, based on a brand new original IP It is creating. Ready At Dawn was formed in 2003 and is based in Irvine, California.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-05 Unit 2 Games

Leamington Spa, United Kingdom

Unit 2 Games is a developer behind the free-to-play game creation and sharing tool Crayta. Unit 2 Games builds on top of the Unreal Engine and gives users a more simple creation interface teamed with discovery and community features. Unit 2 Games was founded in 2017 and is based in Leamington Spa, United Kingdom.

Buy -
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