M&A Deal Summary

Bain Capital Private Equity and Bain Capital Tech Opportunities Acquire Deltatre

On June 23, 2022, private equity firm Bain Capital Private Equity and growth capital firm Bain Capital Tech Opportunities acquired media company Deltatre from Bruin Capital

Acquisition Highlights
  • This is Bain Capital Private Equity’s 9th and Bain Capital Tech Opportunities’ 1st transaction in the Media sector.
  • This is Bain Capital Private Equity’s 10th and Bain Capital Tech Opportunities’ 1st transaction in Italy.

M&A Deal Summary

Date 2022-06-23
Target Deltatre
Sector Media
Buyer(s) Bain Capital Private Equity
Bain Capital Tech Opportunities
Sellers(s) Bruin Capital
Deal Type Secondary Buyout

Target

Deltatre

Torino, Italy
Deltatrea is a provider of digital media services and a global leader in the sport business providing a comprehensive range of digital and broadcast solutions for the world’s largest sport events, federations, media partners and brands. The firm’s client portfolio includes UEFA, FIFA, the English Premier League, ATP World Tour, European Tour, European Athletics, NBC Universal, BBC, BT Sport, Star TV, Rede Globo, amongst others. Deltatre supports rights owners and holders in delivering multi-dimensional and multi-platform sporting coverage focusing on three different experiences: online, providing truly immersive digital user experiences; onstage, adding value for viewers on venue and on linear TV; backstage, enabling any other front-end service for those who work behind the scenes. The services provided by Deltatre range from sport media strategies, creative and design, websites, mobile apps, live streaming and OTT platforms, to the delivery of results, TV graphics and additional on venue services, as well as a comprehensive sport event management system. Deltatre was founded in 1986 and is based in Torino, Italy.

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Buyer(S) 2

Buyer

Bain Capital Private Equity

Boston, Massachusetts, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1984
PE ASSETS 44.2B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Bain Capital Private Equity (BCPE), is the private equity investment arm of alternative asset management firm, Bain Capital. BCPE targets leveraged buyout and growth capital transactions in a wide variety of industries including information technology, communications, media, healthcare, industrial/manufacturing, retail/consumer, and financial services. Bain Capital is based in Boston with additional offices in New York, London, Mumbai, Hong Kong, Shanghai, Tokyo, and Munich.


DEAL STATS #
Overall 216 of 237
Sector (Media) 9 of 9
Type (Secondary Buyout) 59 of 66
Country (Italy) 10 of 11
Year (2022) 7 of 11
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-06-06 Cuisine Solutions

Sterling, Virginia, United States

Cuisine Solutions is a manufacturer of sous vide products with innovative, precise slow-cooking techniques. Cuisine Solutions has launched sous vide products across a wide spectrum of categories including proteins, sauces, grain and plant-based products, and its hugely popular egg bites. Cuisine Solutions is based in Sterling, Virginia.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-07-21 Merchants Fleet

Hooksett, New Hampshire, United States

Merchants Fleet is a fleet management company, enabling the movement of people, goods, and services freely and responsibly. From flexible funding, fleet acquisition, and fleet management to vehicle remarketing, fleet consulting, fleet electrification, and the power of cloud-based fleet management platform TotalView, Merchants serves as a single source for all fleet and mobility needs across more than 20 unique industries. Merchants Fleet was founded in 1962 and is based in Hooksett, New Hampshire.

Buy -
DESCRIPTION


DEAL STATS #
Overall 15 of 19
Sector (Media) 1 of 1
Type (Secondary Buyout) 2 of 3
Country (Italy) 1 of 1
Year (2022) 4 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-06-23 SumUp

London, United Kingdom

SumUp is a financial technology company that allows businesses of all sizes to receive payments quickly and simply, both in-store and online. SumUp supports over 3 million merchants globally and operates in 34 markets across Europe, the U.S., Brazil, and Chile. SumUp was founded in 2011 and is based in London, United Kingdom.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-04-11 iManage

Chicago, Illinois, United States

iManage automates routine cognitive tasks, provides powerful insights and streamlines how professionals work, while maintaining the highest level of security and governance over critical client and corporate data. iManage was founded in 2015 and is based in Chicago, Illinois.

Buy -

Seller(S) 1

SELLER
DESCRIPTION

Bruins Sports Capital is a private investment firm established to create, acquire and invest in enterprises leading the future of the sports and lifestyle industries. The Firm looks to partner with management teams to pursue strategic and operationally-focused opportunities. Bruin Sports Capital was established in 2014 and is headquartered in White Plains, New York.


DEAL STATS #
Overall 2 of 3
Sector (Media) 2 of 2
Type (Secondary Buyout) 1 of 2
Country (Italy) 1 of 1
Year (2022) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-07-26 Full Swing

Carlsbad, California, United States

Full Swing is a producer of golf and sports simulators, chosen as the official licensee of PGA tour and the official simulator of golf channel, it is the only simulator giving players patented dual-tracking technology to provide unmatched real ball flight. Users can dynamically experience more than 13 sports including golf, featuring the world's most iconic golf courses. Full Swing Golf was founded in 1986 and is based in Carlsbad, California.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-05-15 Proof of the Pudding

Atlanta, Georgia, United States

Proof of the Pudding is a catering and food service company that serves clients include events such as the Players Championship, Presidents Cup, and the Tour Championship, venues such as Road Atlanta, and eight college football stadiums and athletic departments, including the University of Georgia, Duke, and Auburn. Proof of the Pudding was founded in 1979 and is based in Atlanta, Georgia.

Buy -