1123 Broadway, Suite 817,
New York, New York 10010
Sense Networks is a provider in applying mobile location and behavioral targeting data to connect brands with relevant mobile users, through mobile ads. Sense uses the most sophisticated location data processing platform available in mobile advertising, to deliver mobile audiences at scale and a four time lift in click-through rates (CTR), compared to typical context-targeting.
Sense Networks was acquired by YP The Real Yellow Pages on January 06, 2014.
Join Mergr to view all 211 acquisitions of media companies in 2014, including 19 acquisitions by private equity firms, and 192 by strategics.
Out of 60 sectors in the Mergr database, media ranked 10 in number of deals in 2014. The largest media acquisition in 2014 was Yankees Entertainment & Sports Network - which was acquired by Twenty-First Century Fox for $3.9B.
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