M&A Deal Summary

Sapient Acquires SapientNitro

On June 17, 2009, Sapient acquired marketing company SapientNitro for 50M USD

Acquisition Highlights
  • This is Sapient’s 1st transaction in the Marketing sector.
  • This is Sapient’s largest (disclosed) transaction.
  • This is Sapient’s 1st transaction in the United States.
  • This is Sapient’s 1st transaction in Massachusetts.

M&A Deal Summary
Date 2009-06-17
Target SapientNitro
Sector Marketing
Buyer(s) Sapient
Deal Type Add-on Acquisition
Deal Value 50M USD

Target

SapientNitro

Boston, Massachusetts, United States
website
SapientNitro is a digital marketing advertising group.

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Buyer(S) 1

Buyer

Sapient

Boston, Massachusetts, United States

website

Category Company
Founded 1990
Sector Marketing
Employees11,900
Revenue 1.3B USD (2013)
DESCRIPTION

Sapient is a services company that helps clients transform in the areas of business, marketing, and technology. The company operates three divisions that enable clients to gain a competitive advantage and succeed in an increasingly digital world. SapientNitro, Sapient Global Markets, and Sapient Government Services fuse insight, creativity, and technology to drive innovation and to help clients navigate complex business problems.

DEAL STATS #
Overall 2 of 4
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 2 of 4
State (Massachusetts) 1 of 1
Country (United States) 1 of 3
Year (2009) 1 of 1
Size (of disclosed) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2008-08-07 Derivatives Consulting Group Limited

London, United Kingdom

Derivatives Consulting Group Limited is a provider of derivatives consulting and outsourcing services to investment banks, hedge funds, asset managers and commercial banking clients.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-02-10 OnPoint Consulting

Arlington, Virginia, United States

OnPoint Consulting, Inc. is an ISO-registered technology and management consulting company that provides critical thinking, strategic analysis, and thought leadership to the United States Federal Government.

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