Perpetua was acquired by Ascential Group on April 15, 2021

Internet Software And Services Company

Out of 60 sectors in the Mergr database, internet software and services ranked 4 in number of deals in 2021. The largest internet software and services acquisition in 2021 was Proofpoint - which was acquired by Thoma Bravo for $12.3B.

Join Mergr to view all 356 acquisitions of internet software and services companies in 2021, including 16 acquisitions by private equity firms, and 340 by strategics.

Perpetua Labs, Inc. (Perpetua)

680 Mission St,
San Francisco, California 94105
United States,

Perpetua is an eCommerce media optimisation business that primarily targets Third party (3P1) sellers. The company provides a self-service SaaS platform that helps independent sellers, as well as agencies and some larger brands, optimise the purchase of search and display advertising on Amazon and other major marketplaces. Perpetua was formed in 2016 and is based in San Francisco, California.

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