Out of 60 sectors in the Mergr database, marketing ranked 32 in number of deals in 2006. The largest marketing acquisition in 2006 was Williams Lea Tag - which was acquired by Deutsche Post AG for $169M.
Join Mergr to view all 43 acquisitions of marketing companies in 2006, including 22 acquisitions by private equity firms, and 21 by strategics.
300 North Jefferson Street,
Milwaukee, Wisconsin 53202
Openfirst is a leading direct mail marketing and statement processing company that combines state-of-the-art imaging and fulfillment operations with advanced personalization and data management capabilities. Headquartered in Milwaukee, WI with additional operations in Fredericksburg , VA , Openfirst serves the automotive, insurance, financial services, and cable TV industries producing hundreds of millions of communication pieces each year. Mailings are customized, strategically timed and accurately tracked so that clients can asses the efficacy of their direct marketing programs.In November 2002, Greyrock provided $5.25 million of subordinated debt to support the acquisition of Openfirst by Prairie Capital, River Cities Capital and management.
Openfirst was acquired by Quad/Graphics on July 6, 2006.
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