Omniture Mergers and Acquisitions Summary

Internet Software And Services Company

Omniture has acquired 2 companies of its own. A total of 1 acquisition came from private equity firms. It has also divested 1 asset.

Omniture’s largest acquisition to date was in 2008, when it acquired WebSideStory Search and Content Solutions for $394M. Omniture has acquired in 1 US state. The Company’s most targeted sectors include information technology (50%) and software (50%).

Join Mergr and gain access to Omniture’s M&A summary, the M&A summaries of companies just like it, as well as recent M&A activity in the internet software and services sector.

M&A Summary

  • M&A Total Activity3
    • M&A Buy Activity2
    • M&A Sell Activity1
  • Total Sectors Invested 2
  • Total Countries Invested 1
  • M&A Buy/Sell Connections 2

Omniture, Inc.

550 East Timpanogos Circle,
Orem, Utah 84097
United States,
(801) 722-7000
www.omniture.com

Omniture, Inc. is a provider of web analytics tools and services.


M&A Summary

Buy vs Sell

Year ≤ '04 '05 '06 '07 '08 '09 T
Buy (0.4/yr) # - - - 1 1 - 2
vol $65M $394M $459M
Sell (0.2/yr) # - - - - - 1 1
  3

Most Recent M&A

Company Date Value Type
WebSideStory Search and Content Solutions, Inc. 2009-10-01 - Divestiture
San Diego, California
WebSideStory Search and Content Solutions, Inc. 2008-01-01 394M USD Add-on Acquisition
San Diego, California
OfferMatica Corp. 2007-12-13 65M USD Add-on Acquisition
San Francisco, California · www.offermatica.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Information Technology 1 (50%) 394M (86%) 1 (100%) -
Software 1 (50%) 65M (14%) - -
Total 2 $459M 1 -

By Geo

State/Country Buy Value Sell Value
United States 2 459M 1 -
  California 2 459M 1 -
Total 2 $459M 1 -

Deal Values

buy # Total
$100M to $1B 1 $394M
< $100M 1 $65M
TOTAL $459M
Largest WebSideStory Search and Content Solutions, Inc.
$394M (2008-01-01)

M&A Connections

Deals %
Acquired from
PE Firm(s)
100%
1 100%
Divested to
Strategic(s)
100%
1 100%

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