M&A Deal Summary

Numberly Acquires Matiro

On July 2, 2013, Numberly acquired internet software and services company Matiro for 700M EUR

Acquisition Highlights
  • This is Numberly’s 1st transaction in the Internet Software and Services sector.
  • This is Numberly’s 0th largest (disclosed) transaction.
  • This is Numberly’s 2nd transaction in France.

M&A Deal Summary

Date 2013-07-02
Target Matiro
Sector Internet Software and Services
Buyer(s) Numberly
Deal Type Add-on Acquisition
Deal Value 700M EUR

Target

Matiro

Montreuil, France
website
Matiro is a provider of online advertisements.

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Buyer(S) 1

Buyer

Numberly

Paris, France

website


Category Company
Founded 2000
Sector Media
Employees180
DESCRIPTION

Numberly specializes in interactive advertising and marketing. It provides optimize their advertising and marketing campaigns on interactive media (Internet, Mobile, etc.). The company is listed on Alternext. Numberly was founded in 2000 and is based in Paris, France.


DEAL STATS #
Overall 2 of 2
Sector (Internet Software and Services) 1 of 1
Type (Add-on Acquisition) 2 of 2
Country (France) 2 of 2
Year (2013) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2008-05-05 Ocito SAS

Paris, France

Ocito SAS is a specialist in advertising and mobile marketing services.

Buy €4M