Millward Brown, Inc.

11 Madison Avenue, 12th floor,
New York, New York 10010
United States,
(630) 505-0066
www.millwardbrown.com

Millward Brown is a global research agency specializing in advertising effectiveness, strategic communication, media and brand equity research. Millward Brown helps clients grow great brands through comprehensive research-based qualitative and quantitative solutions.

M&A Summary

Buy vs Sell

Year ≤ '12 '13 '14 '15 '16 '17 T
Buy (0.8/yr) # 2 - 3 - 1 - 6
Sell (0.0/yr) # - - - - - - 0
  6

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Deal Values

Buy # TOTAL
> $1B Sign-up to View
$100M to $1B Sign-up to View
< $100M Sign-up to View
TOTAL Sign-up to View
Sell # Total
> $1B Sign-up to View
$100M to $1B Sign-up to View
< $100M Sign-up to View
Total Sign-up to View

According to our data here at Mergr, Millward Brown has acquired 6 companies, including 4 in the last 5 years.

Millward Brown has acquired in 2 different US states, and 5 countries. The Company’s most targeted sectors include marketing (50%) and business services (34%).

When analyzing the marketing sector as a whole, according to Mergr, in the last 3 years, there are 318 marketing companies that have made at least 1 acquisition, 14 have acquired at least 5 companies, and 5 have acquired more than 10 companies. The most prolific strategic marketing acquirer over the past 3 years is Dentsu Aegis Network, with 23 acquisitions. The most prolific private equity acquirer in the marketing sector over the past 3 years is The Stagwell Group LLC with 4 platform acquisitions.

Join Mergr and gain access to Millward Brown’s M&A summary, the M&A summaries of companies just like it, as well as recent M&A activity in the marketing sector.


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