Matomy Mergers and Acquisitions Summary

Digital MediaCompany

Matomy has acquired 8 companies.

Matomy’s largest acquisition to date was in 2014, when it acquired Mobfox Mobile Advertising for $18M. Matomy has acquired in 3 different US states, and 5 countries. The Company’s most targeted sectors include internet software and services (38%) and digital media (25%).

Join Mergr and gain access to Matomy’s M&A summary, the M&A summaries of companies just like it, as well as recent M&A activity in the digital media sector.

M&A Summary

  • M&A Total Activity8
    • M&A Buy Activity8
  • Total Sectors Invested 4
  • Total Countries Invested 5
  • M&A Buy/Sell Connections 1

Matomy

Matomy Media Group Ltd.

6 Hanechoshet Street,
Tel Aviv, 69710
Israel,
+972-77-3606060
www.matomy.com

Matomy is a provider of digital performance-based marketing services in the United States and Europe. Matomy was founded in 2007 and is based in Tel Aviv, Israel.


M&A Summary

Buy vs Sell

Year ≤ '17 '18 '19 '20 '21 '22 T
Buy (0.0/yr) # 8 - - - - - 8
vol $28M $28M
Sell (0.0/yr) # - - - - - - 0
  8

Most Recent M&A

Company Date Value Type
Optimatic Media, Inc. 2015-11-16 - Add-on Acquisition
New York, New York · www.optimatic.com
Avenlo, Inc. 2015-04-14 - Stake Purchase
Toronto, Canada · www.avenlo.com
Mobfox Mobile Advertising GmbH 2014-10-28 18M USD Add-on Acquisition
Vienna, Austria · www.mobfox.com
Team Internet AG 2014-06-23 - Stake Purchase
Munich, Germany · www.teaminternet.de
Adquant - Social Advertising Agency 2013-10-22 - Divestiture
Tel Aviv, Israel
MobAff LLC 2013-07-09 - Add-on Acquisition
Fort Myers, Florida · www.mobaff.com
Matomy USA, Inc. 2013-07-09 10M USD Add-on Acquisition
New York, New York
Adperio, Inc. 2011-07-24 - Add-on Acquisition
Denver, Colorado · www.adperio.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Internet Software and Services 3 (38%) - - -
Digital Media 2 (25%) 10M (36%) - -
Media 2 (25%) - - -
Marketing 1 (13%) 18M (64%) - -
Total 8 $28M - -

By Geo

State/Country Buy Value Sell Value
United States 4 10M - -
  New York 2 10M - -
  Florida 1 - - -
  Colorado 1 - - -
Austria 1 18M - -
Canada 1 - - -
Germany 1 - - -
Israel 1 - - -
Domestic 1 (13%) - - -
Cross-border 7 (88%) 28M (100%) - -
Total 8 $28M - -

Deal Values

buy # Total
< $100M 2 $28M
TOTAL $28M
Largest Mobfox Mobile Advertising GmbH
$18M (2014-10-28)

M&A Connections

Deals
Acquired from
Strategic(s)
13%
1 (13%)

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Digital Media Companies , Israel Companies