MarketCast Mergers and Acquisitions Summary

Media Company

MarketCast has acquired 3 companies of its own, including 3 in the last 5 years.

MarketCast has acquired in 3 different US states. The Company’s most targeted sectors include business services (67%) and software (34%).

Join Mergr and gain access to MarketCast’s M&A summary, the M&A summaries of companies just like it, as well as recent M&A activity in the media sector.

M&A Summary

  • M&A Total Activity3
    • M&A Buy Activity3
  • Total Sectors Invested 2
  • Total Countries Invested 1
  • M&A Buy/Sell Connections 1
  • M&A Advisors 2

MarketCast, Inc.

5700 Wilshire Boulevard Suite 120,
Los Angeles, California 90036
United States,
(323) 617-9100
www.mcast.com

MarketCast, Inc. is a provider of marketing research services and data analytics for the global entertainment industry. Through a variety of services backed by rigorously scientific quantitative and qualitative research methods, MarketCast works in collaboration with marketers and researchers across the entertainment spectrum in the development and execution of their marketing strategies, from early concept exploration through distribution. MarketCast services are available worldwide, and include materials testing (trailers, TV spots, print ads, etc.), concept and positioning studies, exit polls, recruited audience screenings, tracking studies, and focus groups, as well as a host of custom offerings including brand/franchise studies, post-release studies, and attitudes and usage studies.


M&A Summary

Buy vs Sell

Year ≤ '15 '16 '17 '18 '19 '20 T
Buy (0.4/yr) # 1 - 1 1 - - 3
Sell (0.0/yr) # - - - - - - 0
  3

Most Recent M&A

Company Date Value Type
Turnkey Intelligence 2018-09-10 - Divestiture
Haddonfield, New Jersey · www.turnkeyintelligence.com
Fizziology LLC 2017-08-14 - Add-on Acquisition
Indianapolis, Indiana · www.fizziology.com
Insight Strategy Group 2015-08-12 - Add-on Acquisition
New York, New York · www.insightstrategygroup.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Business Services 2 (67%) - - -
Software 1 (33%) - - -
Total 3 - - -

By Geo

State/Country Buy Value Sell Value
United States 3 - - -
  New York 1 - - -
  New Jersey 1 - - -
  Indiana 1 - - -
Total 3 - - -

Top M&A Advisors

Financial Deals
The Jordan, Edmiston Group, Inc. (JEGI)
2
Legal Deals
Ropes & Gray LLP
2

M&A Connections

Deals %
Acquired from
Strategic(s)
100%
1 100%

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