M&A Deal Summary

M-Brain Oy Acquires Esmerk Oy

On June 13, 2012, M-Brain Oy acquired media company Esmerk Oy from Sanoma Group for 10M EUR

Acquisition Highlights
  • This is M-Brain Oy’s 1st transaction in the Media sector.
  • This is M-Brain Oy’s largest (disclosed) transaction.
  • This is M-Brain Oy’s 1st transaction in Finland.

M&A Deal Summary

Date 2012-06-13
Target Esmerk Oy
Sector Media
Buyer(s) M-Brain Oy
Sellers(s) Sanoma Group
Deal Type Divestiture
Deal Value 10M EUR

Target

Esmerk Oy

Helsinki, Finland
website
Esmerk is a provider of information and media monitoring services and it has operations in Finland, France, Germany, Malaysia, Russia, Sweden, the UK and the US.

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Buyer(S) 1

Buyer

M-Brain Oy

Helsinki, Finland

website


Category Company
Founded 1998
Sector Information Technology
DESCRIPTION

M-Brain is a European based information services company with offices in seven countries. Our services are based on a unique combination of our own proprietary big data technology and human intelligence.


DEAL STATS #
Overall 1 of 3
Sector (Media) 1 of 1
Type (Divestiture) 1 of 1
Country (Finland) 1 of 2
Year (2012) 1 of 1
Size (of disclosed) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-09-04 Global Intelligence Alliance Group Oy

Helsinki, Finland

Global Intelligence Alliance (GIA) is a strategic market intelligence and advisory group. GIA was formed in 1995 when a team of market intelligence specialists, management consultants, industry analysts and technology experts came together to build a powerful suite of customized solutions ranging from outsourced market monitoring services and software, to strategic analysis and advisory.

Buy -

Seller(S) 1

SELLER

Sanoma Group

Helsinki, Finland

website


Category Company
Sector Distribution
DESCRIPTION

Sanoma is a media and learning companies in Europe. We entertain, inform, educate and inspire millions of people every day — across media in multiple channels. We employ some 10,000 professional employees operating in Europe. Our key markets are Finland, The Netherlands, Belgium and Central & Eastern Europe.


DEAL STATS #
Overall 2 of 7
Sector (Media) 2 of 2
Type (Divestiture) 2 of 7
Country (Finland) 1 of 4
Year (2012) 1 of 1
Size (of disclosed) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-03-21 Nordic Cinema Group AB

Stockholm, Sweden

Nordic Cinema Group AB is a cinema operator in the Nordic and Baltic regions, with more than 100 years of experience in managing and cultivating the cinema experience.

Sell €94M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-02-13 Lehtipiste Oy

Vantaa, Finland

Lehtipiste Oy is a distributor of evening tabloids and morning newspapers as well as magazines to be sold as single-copies. In addition, the company’s product range comprises e.g. books and collectibles. Lehtipiste was established in 1910 and is based in Vantaa, Finland.

Sell -