Investment Summary

Israel Growth Partners Invests In Optimove

On September 14, 2016, growth capital firm Israel Growth Partners invested in software company Optimove

Investment Highlights
  • This is Israel Growth Partners’ 4th transaction in the Software sector.
  • This is Israel Growth Partners’ 2nd transaction in Israel.

Investment Summary
Date 2016-09-14
Target Optimove
Sector Software
Investor(s) Israel Growth Partners
Deal Type Venture

Target

Optimove

Tel Aviv, Israel
website
Optimove is a Customer Marketing Cloud, helping over 200 brands drive their entire customer marketing operation. The Optimove retention automation software helps marketers maximize customer spend, engagement, retention and lifetime value. It does this by automating the execution, analysis and optimization of continuously-improving personalized multi-channel customer marketing campaigns. Optimove’s unique customer modeling, predictive microsegmentation and campaign automation technologies are rolled into an intuitive Web user interface, making it easy and enjoyable for marketers to excel at their craft.

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Investor(S) 1

Investor

Israel Growth Partners

Investor Investor Investor Investor Investor

website

Category Growth Capital Firm
Founded 2014
PE ASSETS 470M USD
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Israel Growth Partners is a growth capital investment firm focused on investing in technology based, growth-stage Israeli companies. The Firm targets companies with at least $10 million in revenue possessing strong management, proven business models, and differentiated technology. Israel Growth Partners was formed in 2014 and is headquartered in Tel Aviv.

DEAL STATS #
Overall 5 of 8
Sector (Software) 4 of 4
Type (Venture) 4 of 5
Country (Israel) 2 of 4
Year (2016) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-11-24 ColorChip

Yokneam, Israel

ColorChip is a pioneer in the fields of integrated optical components and sub-systems. ColorChip technology enables reliable, scalable and robust high speed networking and communications solutions for large datacenters and for the FTTx markets. ColorChip technology enables reliable, scalable and robust high speed networking and communications solutions.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-12-06 Jacada

Herzliya, Israel

Jacada is an enterprise software provider in the customer service automation space, with award-winning robotic process automation and conversational AI capabilities. Customers can benefit from an improved customer experience at every touch point with the organization, whether at the contact center, on the mobile device, the website, or at the retail store. Jacada was founded in 1990 and is based in Herzliya, Israel.

Buy -
Mergr

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Company

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