Ipsos Mergers and Acquisitions Summary

MarketingCompany

Ipsos has acquired 30 companies, including 11 in the last 5 years. A total of 1 acquisition came from private equity firms.

Ipsos’ largest acquisition to date was in 2011, when it acquired Synovate for $808M. Ipsos has acquired in 4 different US states, and 20 countries. The Company’s most targeted sectors include marketing (47%) and media (20%).

Join Mergr and gain access to Ipsos’ M&A summary, the M&A summaries of companies just like it, as well as recent M&A activity in the marketing sector.

M&A Summary

  • M&A Total Activity30
    • M&A Buy Activity30
  • Total Sectors Invested 6
  • Total Countries Invested 20
  • M&A Buy/Sell Connections 6

Ipsos

Ipsos SA

35, rue du Val de Marne,
Paris, 75013
France,
+33 1 41 98 90 00
www.ipsos.com

Ipsos is a market research company. It engages in collecting and delivering survey data for brands and companies. Ipsos was founded in 1975 and is based in Paris, France.


M&A Summary

Buy vs Sell

Year ≤ '18 '19 '20 '21 '22 '23 T
Buy (1.8/yr) # 21 - 1 4 - 4 30
vol $927M $927M
Sell (0.0/yr) # - - - - - - 0
  30

Most Recent M&A

Company Date Value Type
Behaviour & Attitudes Ltd. 2023-10-24 - Add-on Acquisition
Dublin, Ireland · www.banda.ie
Omedia 2023-07-20 - Divestiture
Dakar, Senegal
Big Village Australia 2023-07-17 - Add-on Acquisition
Melbourne, Australia · www.big-village.com
Xperiti, Inc. 2023-02-13 - Add-on Acquisition
New York City, New York · www.xperiti.com
Employee Pulsecheck Ltd. 2021-10-26 - Add-on Acquisition
York, United Kingdom · www.karianandbox.com
Information Tools Ltd. 2021-09-15 - Add-on Acquisition
Auckland, New Zealand · www.infotools.com
Intrasonics Ltd. 2021-04-12 - Add-on Acquisition
Cambridge, United Kingdom · www.intrasonics.com
Fistnet d.o.o. 2021-01-18 - Add-on Acquisition
Zagreb, Croatia · www.dotmetrics.net
MaritzCX Research LLC - Mystery Shopping Business 2020-02-03 - Divestiture
Lehi, Utah
Synthesio, Inc. 2018-10-30 - Add-on Acquisition
New York, New York · www.synthesio.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Marketing 14 (47%) 927M (100%) - -
Media 6 (20%) - - -
Information Technology 5 (17%) - - -
Business Services 3 (10%) - - -
Internet Software and Services 1 (3%) - - -
Staffing 1 (3%) - - -
Total 30 $927M - -

By Geo

State/Country Buy Value Sell Value
United States 5 - - -
  New York 2 - - -
  New Jersey 1 - - -
  California 1 - - -
  Utah 1 - - -
United Kingdom 3 - - -
China 2 - - -
Croatia 2 - - -
Ireland 2 - - -
New Zealand 2 808M - -
Argentina 1 - - -
Australia 1 - - -
Brazil 1 - - -
Chile 1 - - -
Czech Republic 1 - - -
France 1 - - -
Germany 1 118M - -
India 1 - - -
Norway 1 - - -
Peru 1 - - -
Senegal 1 - - -
South Africa 1 - - -
Turkey 1 - - -
Vietnam 1 - - -
Domestic 1 (3%) - - -
Cross-border 29 (97%) 927M (100%) - -
Total 30 $927M - -

Deal Values

buy # Total
$100M to $1B 2 $927M
TOTAL $927M
Largest Synovate Ltd.
$808M (2011-07-27)

M&A Connections

Deals
Acquired from
Investor(s)
3%
1 (3%)
Strategic(s)
17%
5 (17%)

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Marketing Companies , France Companies