List of 46 Generalist Marketing Investors in California

Investor	PE Assets $mlns	Portfolio		M&A Activity Buy vs Sell, Last 5 Years
Investor	PE Assets $mlns	Total	Current	M&A Activity Buy vs Sell, Last 5 Years
Platinum Equity Beverly Hills, California, United States Private Equity Firm • 1995 • website See all 85	48,000	152	68
Golden Gate Capital San Francisco, California, United States Private Equity Firm • 2000 • website See all 28	19,000	118	23
Insignia Capital Group Walnut Creek, California, United States Private Equity Firm • 2011 • website See all 7	1,300	12	8
Bertram Capital Foster City, California, United States Private Equity Firm • 2006 • website See all 23	3,000	46	18
FTV Capital San Francisco, California, United States Growth Capital Firm • 1998 • website See all 42	6,200	129	43
Genstar Capital San Francisco, California, United States Private Equity Firm • 1988 • website See all 19	49,000	110	46
Regent Beverly Hills, California, United States Private Equity Firm • 2013 • website See all 3	-	21	19
HCAP Partners La Jolla, California, United States Growth Capital Firm • 2000 • website See all 9	320	82	28
Aurora Capital Partners Los Angeles, California, United States Private Equity Firm • 1991 • website See all 15	4,000	46	16
Diversis Capital Los Angeles, California, United States Private Equity Firm • 2013 • website See all 25	1,000	18	13
Hellman & Friedman San Francisco, California, United States Private Equity Firm • 1984 • website See all 64	50,000	89	29
L Squared Capital Partners Newport Beach, California, United States Private Equity Firm • 2014 • website See all 11	550	17	11
True West Capital Partners Los Angeles, California, United States Private Equity Firm • 2009 • website See all 5	-	34	28
Century Park Capital Partners El Segundo, California, United States Private Equity Firm • 2000 • website See all 5	1,600	27	7
Interlock Equity Los Angeles, California, United States Private Equity Firm • 2021 • website See all 15	-	4	4
Corridor Capital Los Angeles, California, United States Private Equity Firm • 2005 • website See all 7	-	20	7

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