Jeff Lichtenstein Bio

Jeff founded Gourmet Guru, NYC’s. first all-natural & organic CPG Incubator / Distributor. Guru became known as “the new company company” with Jeff co-writing the go-to-market strategies and/or business plans for small USA startups such as Chobani, Stumptown, and Hu and helped them launch and scale to become category leaders. Jeff later joined forces with UNFI to morph Guru into UNFI Next. Jeff enjoys his family time, kayaking, hoops, charitable endeavors and supporting local farmers.