Chorion was acquired by 3i Private Equity on August 28, 2011

Consumer Products Company

Out of 60 sectors in the Mergr database, consumer products ranked 16 in number of deals in 2011. The largest consumer products acquisition in 2011 was Provimi BV - which was acquired by Cargill for $1.7B.

Join Mergr to view all 124 acquisitions of consumer products companies in 2011, including 47 acquisitions by private equity firms, and 77 by strategics.

Chorion Ltd

Chorion Limited, Aldwych House, 81 Aldwych,
London, WC2B 4HN
United Kingdom,
www.chorion.co.uk

Chorion owns and develops some of the world’s best loved literary and entertainment brands, generating revenue from royalties across a range of activities, including publishing, toy merchandising and television programmes.The business operates on a global basis. Its portfolio includes well recognised classic children’s brands, such as the Mr Men, Noddy, Famous Five and other Enid Blyton characters, OLIVIA, The Very Hungry Caterpillar, and the works of crime writers such as Agatha Christie (Miss Marple and Poirot) and Georges Simenon (Maigret).


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