M&A Deal Summary

Adslot Acquires Facilitate Digital Holdings

On September 13, 2013, Adslot acquired internet software and services company Facilitate Digital Holdings for 32M USD

Acquisition Highlights
  • This is Adslot’s 1st transaction in the Internet Software and Services sector.
  • This is Adslot’s largest (disclosed) transaction.
  • This is Adslot’s 1st transaction in Australia.

M&A Deal Summary
Date 2013-09-13
Target Facilitate Digital Holdings
Sector Internet Software and Services
Buyer(s) Adslot
Deal Type Add-on Acquisition
Deal Value 32M USD

Target

Facilitate Digital Holdings

Surry Hills, Australia
website
Facilitate Digital Holdings Limited provides digital marketing technology and services. The company serves media agencies and advertisements in all over the world.

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Buyer(S) 1

Buyer

Adslot

Melbourne, Australia

website

Category Company
Founded 1975
Sector Internet Software and Services
Revenue 10M AUD (2020)
DESCRIPTION

Adslot is a global provider of media trading technology. Adslot benefits publishers, agencies and advertisers alike by providing structural efficiencies in the way premium display media is traded. Adslot was founded in 1975 and is based in Melbourne, Australia.

DEAL STATS #
Overall 1 of 1
Sector (Internet Software and Services) 1 of 1
Type (Add-on Acquisition) 1 of 1
Country (Australia) 1 of 1
Year (2013) 1 of 1
Size (of disclosed) 1 of 1
Mergr

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