M&A Deal Summary

Yandex Acquires ADFOX

On September 10, 2014, Yandex acquired internet software and services company ADFOX

Acquisition Highlights
  • This is Yandex’s 8th transaction in the Internet Software and Services sector.
  • This is Yandex’s 8th transaction in Russia.

M&A Deal Summary
Date 2014-09-10
Target ADFOX
Sector Internet Software and Services
Buyer(s) Yandex
Deal Type Add-on Acquisition

Target

ADFOX

Moscow, Russia
website
ADFOX is an advertising technology platform. ADFOX provides services for planning, managing and analysing advertising campaigns on the internet, and allows its clients to place banners, mobile ads, videos and other popular formats.

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Buyer(S) 1

Buyer

Yandex

Amsterdam, Netherlands

website

Category Company
Founded 1989
Sector Internet Software and Services
Employees18,004
Revenue 356.2B RUB (2021)
DESCRIPTION

Yandex is an internet search engine primarily for Russian and Russian-language users. Yandex was founded in 1989 and is headquarters in Schiphol, the Netherlands.

DEAL STATS #
Overall 9 of 11
Sector (Internet Software and Services) 8 of 10
Type (Add-on Acquisition) 9 of 11
Country (Russia) 8 of 9
Year (2014) 3 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-06-16 Auto.ru

Russia

Auto.ru is a provider of vehicle classifieds website in Moscow and is in Top-3 across Russia.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-12-09 Sovetnik

Russia

Sovetnik (Metabar) is a developer of browser based applications.

Buy -
Mergr

Product

Company

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