M&A Deal Summary

CreatorIQ Acquires Tribe Dynamics

On September 21, 2021, CreatorIQ acquired marketing company Tribe Dynamics

Acquisition Highlights
  • This is CreatorIQ’s 1st transaction in the Marketing sector.
  • This is CreatorIQ’s 1st transaction in the United States.
  • This is CreatorIQ’s 1st transaction in California.

M&A Deal Summary
Date 2021-09-21
Target Tribe Dynamics
Sector Marketing
Buyer(s) CreatorIQ
Deal Type Add-on Acquisition

Target

Tribe Dynamics

San Francisco, California, United States
website
Tribe Dynamics is an influencer marketing platform helping passion-driven brands drive digital earned media. Its clientele includes the world’s top-performing brands on social media, such as Gucci, Sephora, Colourpop, Fashion Nova, Drunk Elephant, and Burberry. Tribe Dynamics was formed in 2012 and is based in San Francisco, California.

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Buyer(S) 1

Buyer

CreatorIQ

Culver City, California, United States

website

Category Company
Founded 2013
Sector Software
DESCRIPTION

CreatorIQ provides software to unify and power advanced influencer marketing for innovative enterprises. Its Intelligence Cloud facilitates data science-enabled creator discovery, streamlines workflow, ensures brand safety, and drives meaningful measurement. AB InBev, Airbnb, Calvin Klein, CVS, Disney, H&M, Sephora, and Unilever are just some of the brands that utilize CreatorIQ’s platform to drive real business results across their influencer marketing ecosystems. CreatorIQ was founded in 2013 and is based in Culver City, California.

DEAL STATS #
Overall 1 of 1
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (California) 1 of 1
Country (United States) 1 of 1
Year (2021) 1 of 1
Mergr

Product

Company

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