M&A Deal Summary

MERGE Acquires Sandbox Group

On March 3, 2020, MERGE acquired marketing company Sandbox Group from Monroe Capital

Acquisition Highlights
  • This is MERGE’s 2nd transaction in the Marketing sector.
  • This is MERGE’s 2nd transaction in the United States.
  • This is MERGE’s 1st transaction in Illinois.

M&A Deal Summary

Date 2020-03-03
Target Sandbox Group
Sector Marketing
Buyer(s) MERGE
Sellers(s) Monroe Capital
Deal Type Add-on Acquisition
Advisor(s) Lincoln International (Financial)

Target

Sandbox Group

Chicago, Illinois, United States
website
Sandbox Group LLC is an independent, full-service, strategic and digital agency, to create more transformational solutions and a better agency experience for marketing and technology clients. Sandbox Group is based in Chicago, Illinois.

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Buyer(S) 1

Buyer

MERGE

Chicago, Illinois, United States

website


Category Company
Sector Marketing
DESCRIPTION

MERGE is an integrated agency combining strategy, creativity, and technology to address clients’ business challenges and customer engagement needs. The Company’s capabilities include business & digital strategy, brand development, creative advertising, digital marketing execution, digital design & content creation, data analytics, custom technology development, and media services.


DEAL STATS #
Overall 2 of 4
Sector (Marketing) 2 of 3
Type (Add-on Acquisition) 2 of 4
State (Illinois) 1 of 1
Country (United States) 2 of 3
Year (2020) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-04-25 BEAM Interactive

Boston, Massachusetts, United States

BEAM Interactive is a design, digital marketing, and technology consultancy company. BEAM exists to make frictionless, fantastic and effective digital experiences and help their clients win in a data-driven, customer-centered world. BEAM Interactive is based in Boston, Massachusetts.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-12 Blue Moon Digital

Denver, Colorado, United States

Blue Moon Digital is a full-service digital marketing consultancy, blending the best of performance marketing, data analytics, data science, and data technology to help businesses navigate the digital landscape complexities. Blue Moon Digital is based in Denver, Colorado.

Buy -

Seller(S) 1

SELLER

Monroe Capital

Chicago, Illinois, United States

Investor Investor Investor Investor Investor

website


Category Lender
Founded 2004
PE ASSETS 14.1B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Monroe Capital is a provider of senior and junior debt and equity co-investments to middle-market companies in the US and Canada. Investment types include unitranche financings, cash flow and enterprise value based loans, asset based loans, acquisition facilities, mezzanine debt, second lien or last-out loans and equity co-investments. Monroe Capital is a generalist investor and will consider companies in the healthcare, technology, media, retail, consumer sectors. Monroe Capital was formed in 2004 and is based in Chicago.


DEAL STATS #
Overall 33 of 51
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 18 of 25
State (Illinois) 2 of 3
Country (United States) 33 of 51
Year (2020) 2 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-02-19 Ascent Behavioral Health

Salt Lake City, Utah, United States

Ascent Behavioral Health operates residential programs in Utah that deliver behavioral health treatment to adolescents across a continuum of care, including wilderness therapy, residential treatment centers, and a therapeutic boarding school. Ascent provides wilderness therapy, residential treatment, and therapeutic boarding school programs for adolescents with mental health issues such as depression, anxiety, and attachment disorder throughout the state. Ascent Behavioral Health was founded in 1989 and is based in Salt Lake City, Utah.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-03-18 BookIt.com

Panama City, Florida, United States

BookIt.com is a privately-held online travel agency providing customers travel packages to leisure destinations in the United States, Mexico and the Caribbean. BookIt.com offers customers the ability to search for and book a broad range of travel products and services, including hotels, air travel, car rentals, cruises, travel insurance and destination services from suppliers. BookIt.com was founded in 2000 and is based in Panama City, Florida.

Sell -