M&A Deal Summary

IBM Acquires Resource/Ammirati

On January 28, 2016, IBM acquired marketing company Resource/Ammirati from WestView Capital Partners

Acquisition Highlights
  • This is IBM’s 1st transaction in the Marketing sector.
  • This is IBM’s 114th transaction in the United States.
  • This is IBM’s 4th transaction in Ohio.

M&A Deal Summary
Date 2016-01-28
Target Resource/Ammirati
Sector Marketing
Buyer(s) IBM
Sellers(s) WestView Capital Partners
Deal Type Add-on Acquisition

Target

Resource/Ammirati

Columbus, Ohio, United States
website
Resource/Ammirati is a digital marketing services firm with expertise in digital design & strategy, social media, and mobile commerce. RA combines creative insight-driven content and campaigns with commerce solutions that harness value from disruptive technologies such as social media and distributed commerce. RA’s client base includes globally-recognized companies within the consumer goods, retail, and technology industries.

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Buyer(S) 1

Buyer

IBM

Armonk, New York, United States

website

Category Company
Founded 1911
Sector Information Technology
Employees282,100
Revenue 60.5B USD (2022)
DESCRIPTION
Entrance to IBM's corporate headquarters in Armonk, New York.
Entrance to IBM's corporate headquarters in Armonk, New York.

IBM is a global provider of information technology products and services. IBM's products and services include IT infrastructure and business process services, cloud computing, business analytics, and enterprise software. IBM was formed in 1911 and is based in Armonk, New York.

DEAL STATS #
Overall 151 of 196
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 134 of 173
State (Ohio) 4 of 4
Country (United States) 114 of 140
Year (2016) 3 of 13
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-01-21 Ustream

San Francisco, California, United States

Ustream provides cloud-based video streaming to enterprises and broadcasters for everything from corporate keynotes to live music concerts. The company streams live and on-demand video to about 80 million viewers per month for customers such as NASA, Samsung, Facebook, Nike and The Discovery Channel. Ustream is headquartered in San Francisco, with a development office in Budapest, Hungary, and data centers in San Jose, Calif.; Amsterdam; and Tokyo.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-02-02 Aperto AG

Berlin, Germany

Aperto AG is a digital agency provides analytics and systems integration for scalable digital, commerce, mobile and wearable platforms –including consumer apps for the Apple Watch.

Buy -

Seller(S) 1

SELLER

WestView Capital Partners

Boston, Massachusetts, United States

Investor Investor Investor Investor Investor

website

Category Private Equity Firm
Founded 2004
PE ASSETS 1.7B USD
Size Large
Type Sector Agnostic
DESCRIPTION

WestView Capital Partners is a private equity firm focused on investing in lower middle-market companies. WestView looks to commit between $15 and $60 million in a variety of recapitalization, growth financing, buyout and consolidation transactions. Prospective companies generally exhibit consistent growth and financial performance as well as sustainable competitive advantages and market position. Sectors of interest include business services, industrial and manufacturing, distribution and logistics, consumer products and retail, healthcare services, environmental services, and media/publishing. The Firm's geographic preference is North America. WestView Capital Partners was formed in 2004 and is based in Boston, Massachusetts.

DEAL STATS #
Overall 17 of 34
Sector (Marketing) 1 of 2
Type (Add-on Acquisition) 8 of 15
State (Ohio) 2 of 2
Country (United States) 17 of 34
Year (2016) 3 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-01-04 KLDiscovery

Eden Prairie, Minnesota, United States

KLDiscovery is a provider of tech-enabled information discovery and governance solutions. The Company’s solutions help clients to optimize outcomes in corporate litigation and regulatory investigations and to meet compliance requirements. KLDiscovery offers a comprehensive suite of E-Discovery services, which are powered by the Company’s proprietary technology. In addition, KLDiscovery offers select, complementary information governance solutions which allow clients to manage data in one comprehensive, unified solution. KLDiscovery was founded in 1985 and is based in Eden Prairie, Minnesota.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-02-17 VC3

Columbia, South Carolina, United States

VC3 is a provider of managed IT hosting and support services primarily to the municipal government sector. The Company offers a full suite of managed IT solutions including private cloud hosting of industry specific applications, hosted desktops, hosted VoIP, fully managed networks and 24×7 help desk services. VC3 also develops website and web application solutions and software that enhance the automation and productivity of its clients business processes. VC3 was founded in 1994 and is based in Columbia, South Carolina.

Buy -
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