M&A Deal Summary

Constant Contact Acquires SharpSpring

On June 22, 2021, Constant Contact acquired internet software and services company SharpSpring for 240M USD

Acquisition Highlights
  • This is Constant Contact’s 3rd transaction in the Internet Software and Services sector.
  • This is Constant Contact’s largest (disclosed) transaction.
  • This is Constant Contact’s 4th transaction in the United States.
  • This is Constant Contact’s 1st transaction in Florida.

M&A Deal Summary
Date 2021-06-22
Target SharpSpring
Sector Internet Software and Services
Buyer(s) Constant Contact
Deal Type Add-on Acquisition
Deal Value 240M USD
Advisor(s) JMP Securities (Financial)
Godfrey & Kahn S.C. (Legal)

Target

SharpSpring

Gainesville, Florida, United States
website
SharpSpring is a provider of cloud-based email services offering solutions ranging from sophisticated marketing automation systems to cost-effective SMTP relay services. SharpSpring was founded in 1998 and is based in Gainesville, Florida.

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Buyer(S) 1

Buyer

Constant Contact

Waltham, Massachusetts, United States

website

Category Company
Founded 1996
Sector Internet Software and Services
Employees1,200
Revenue 332M USD (2014)
DESCRIPTION

Constant Contact is a provider of online marketing tools to generate repeat business and referrals through email marketing, social media marketing, event marketing, local deals, and online surveys. Constant Contact was founded in 1996 and is based in Waltham, Massachusetts.

DEAL STATS #
Overall 4 of 5
Sector (Internet Software and Services) 3 of 3
Type (Add-on Acquisition) 4 of 5
State (Florida) 1 of 1
Country (United States) 4 of 4
Year (2021) 1 of 1
Size (of disclosed) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-12-05 SinglePlatform

New York, New York, United States

SinglePlatform gives small business a single place to update their critical business information and delivers that information across a publishing network that reaches more than 200 million consumers per month.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-01-10 Vision6

Fortitude Valley, Australia

Vision6 is an email and SMS marketing software. Vision6's suite of marketing solutions, local customer support, and data security enable marketers and agency professionals alike to help customers grow their businesses. Vision6 was founded in 2001 and is based in Fortitude Valley, Australia.

Buy -
Mergr

Product

Company

Legal