M&A Deal Summary

Dekuple Acquires Brainsonic

On September 15, 2022, Dekuple acquired media company Brainsonic

Acquisition Highlights
  • This is Dekuple’s 1st transaction in the Media sector.
  • This is Dekuple’s 1st transaction in France.

M&A Deal Summary

Date 2022-09-15
Target Brainsonic
Sector Media
Buyer(s) Dekuple
Deal Type Add-on Acquisition

Target

Brainsonic

Paris, France
website
Brainsonic is one of the European companies engaged in the production of Rich Media and Internet TV content for communication, marketing, and training purposes. Brainsonic’s procedures, staff, and systems make it possible to deliver content combining Internet media with audio/video for businesses with flexibility, quality, and prices that finally put the use of Rich Media within reach of all. Brainsonic’s customers include Adobe, Auchan, BNP Paribas, Bouygues, EMI, Essilor, Fortis, General Electric, IBM, La Mondiale, Microsoft, PPR, Société Générale, Sun, Vinci. Brainsonic was founded in 2003 and is based in Paris, France.

Search 191,543 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try For Free 7-Day Free Trial

Buyer(S) 1

Buyer

Dekuple

Montreuil, France

website


Category Company
Founded 1972
Sector Marketing
Revenue 164M EUR (2021)
DESCRIPTION

Dekuple is a cross-channel data marketing group that designs, markets, and implements customer acquisition, loyalty, and relationship management services on its own behalf or for its partners and clients across all distribution channels. Its expert capabilities enable it to support brands with their marketing needs, and to create, on its own behalf, portfolios that generate recurrent revenues. The Group works with two-thirds of the companies from the CAC 40 and large numbers of mid-market firms. Dekuple was formed in 1972 and is based in Montreuil, France.


DEAL STATS #
Overall 1 of 3
Sector (Media) 1 of 1
Type (Add-on Acquisition) 1 of 3
Country (France) 1 of 2
Year (2022) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-01-05 Smart Traffik

Chicago, Illinois, United States

Smart Traffik publishes dedicated SaaS solutions for retailers and brands looking to generate qualified traffic online and in-store. The company helps retailers increase foot traffic and revenue in-store with a strong focus on in-store analytics. Smart Traffik was formed in 2012 and is based in Chicago, Illinois.

Buy -